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GANNI

A focus on sustainability and authenticity is at the heart of everything Ganni creates. Led by husband and wife duo Ditte Reffstrup and Nicolaj Reffstrup the danish brand oozes wearability and Scandinavian cool. The brands ethos is about empowering women to feel more confident. The brand describes it's collective as GanniGirls and welcomes all to it's state of mind and sense of self expression. The brands mission statement is "...we are a creative collective and diverse community of first movers, committed to environmental responsibility and progressive social activism, setting the tone for the next generation to follow." This can be seen throughout the collection with fabrics made of organic, recycled and up-cycled materials where bold and statement fabrics are at the core of what the brand is about.


 
 
We are pleased to have taken delivery of our edit of the Patagonia spring summer collection. A focus on sustainability and wearability makes the American brand a firm favourite of ours. Expect their summer collection to be full of bright colours in classics shapes and styles.  
 

 

YMC

British by nature but cross-cultural by reference, YMC's inspiration stems from a realm of artistic influence that pays a particular focus to the post-punk fashion era. Everything from the structure of their garments to their striking designs is heavily motivated by founders Jimmy Collins and Fraser Morris' appreciation for trends via expressive music genres- a unique attribute that gives every collection a story of its own.


Wood Wood Womens

 

WOOD WOOD

 

As versatile as they are popular, Danish brand Wood Wood have established their name in the fashion industry by skilfully accommodating to both the streetwear and womenswear community. You could match a graphic t-shirt with a button-up shirt dress and create the unique aesthetic that they're widely recognised for. Expect nostalgic stripes, sultry spaghetti-strap elegance and flouncy, 1950s-inspired halterneck dresses.

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DANTON

Characterised by clean-cut garment structure and expert craftsmanship, Danton is undoubtedly one of the most sophisticated brands in-house right now. Effortlessly combining French workwear heritage with Japanese influence, their consistency with minimalist design and attention to detail are a solid representation of our values here at The Union Project.

 

FOLK

A standout British brand that's persistent with high-quality garment structure whilst never compromising on an authentic passion for design. Bold prints and patterns are at the heart of Folk's spring-summer '21 range with a humble approach- using a soft palette of neutral tones and fabrics to develop a seasonally appropriate collection.

 


 

NORSE PROJECTS

A beloved Danish gem that never goes amiss. Inspired by the elegant, minimalist edge of its Scandinavian heritage, Norse Projects excel in maintaining a versatile spectrum of designs that caters to all. This season's brings us gems such as a lightweight two-piece knit with sports club nostalgia edge.